The agentic infrastructure for media buying
Concord turns briefs into live campaigns, managing setup, pacing, optimization, and reporting across advertising platforms.
Launch the IKEA spring campaign from the media plan. Same structure as last quarter, DV360 + Meta + TikTok.
Parsed media plan: 3 insertion orders, 12 line items
Start a conversation or create a new campaign...
Campaign execution
From media plans to live campaigns
Media buyers should not spend their days clicking buttons and filling out forms. Concord parses briefs and media plans in any format, applies your rules, and prepares the full campaign structure as Platform Actions, validated before execution.
IKEA · Spring Collection
6 platform actions
Skills
Named rules Concord loads when they become relevant.
What Concord knows about this account
Advertising Memory
Every instruction becomes reusable. Every campaign becomes memory.
Skills capture the rules your team wants Concord to follow. Advertising Memory turns historical campaign activity into account-specific intelligence. Future campaigns should not start from zero.
The less AI, the better
Purpose-built tools, not generic connectors
Agents should interpret intent. Purpose-built tools should handle execution. Deterministic infrastructure controls what reaches the platforms.
Intent
A brief, a media plan, an operation
Media planInterpret
Context, Skills, account history
Memory appliedPrepare & validate
Purpose-built tools, deterministic checks
ValidatedApprove
Human review for significant actions
Ready for approvalExecute & monitor
Direct integrations, live status, history
Executed
One execution layer for all your media campaigns
From brief to activation, Concord handles setup, deployment, optimization, and reporting across buying platforms.
Cross-platform execution
The same media plan runs on DV360, Meta, TikTok, and more, through direct API integrations.
IKEA_FR_Spring_Display_AwarenessLiveMar 1 → May 31€160KIKEA_FR_Spring_YouTube_InspirationLiveMar 1 → May 31€120K
IKEA_Spring_Social_ProspectingLiveMar 15 → May 31€90KNike_AirMax_Summer_VideoScheduledJun 1 → Jul 15€140K—
Samsung_Galaxy_Launch_ReachLiveJun 1 → Jul 15€75KMonitoring and automations
Pacing watched continuously. Recurring operations run on a schedule and execute once approved.
Automations
Manage automations for reports and automated actions.
Active
Paused
Reporting in context
Interpreted performance and campaign history, directly in the workflow.
Impressions
12.4M
Clicks
148.2K
CTR
1.19%
Media cost
€86,400
Daily impressions
DisplayYouTubeBuilt for agencies, advertisers, and enterprise
One execution engine, governed for every team.
Agencies
Consistent execution across teams, advertisers, and markets, without multiplying repetitive work.
Operating standards encoded in Skills
Advertisers
Control, standardization, and visibility across fragmented platforms, without multiplying manual workflows.
Every platform, one governed view
Enterprise & headless
The complete SaaS product, or the same execution engine embedded in your stack through API or MCP.
Two ways to deploy, same controls
Trust & Governance
Your data stays yours
GDPR compliant
Minimisation, isolation, and scoped access, by design
No model training
Client data never trains a model, ours or a provider's
Client isolation
Never shared between clients
Scoped access
Models see only the context a request needs
Designed to remove operational waste. Less manual setup, faster time-to-live, fewer configuration errors.